Events company
Website, films and social for a corporate events team.
A UK events company doing virtual, hybrid and in person work for big employers. They needed to look as good online as they do in the room.
The brief
Brilliant in the room, quiet online.
Their old site did not show the work. Their social was quiet. The events themselves were brilliant and nobody outside the room saw them.
The brief was simple: make the website feel like the events.
What we did
- A new website: big imagery, case studies with structure, a live on-air feel, built by hand and fast.
- Content days at their studio and on location, cut into clips for LinkedIn and Instagram.
- A monthly social schedule, scripted, filmed, edited and posted for them.
- A film club series of short edits that gives the feed something to say every week.
What moved, and what did not
The site now does the first conversation. Prospects arrive at calls having already seen the work.
What did not move: corporate buyers are slow and nothing on a website changes that. The films shorten the second meeting, not the first.
I would rather tell you it will not work than take your money and find out.
YanWant numbers like these?
Three lines is plenty. I read every one myself and reply the same working day.